Book

Book

The Craftsman Creative book is a write-in-public project created in 2021. Pulling from the best creators, with help and feedback from the audience it is written for, the book will be published to help five-figure creators see a clear path to building a six-figure creative business.
Nov
24
Your Creative Projects

Your Creative Projects

At the beginning of this book I mentioned that I wasn't going to cover the process of doing
2 min read
Nov
24
The Sales Ladder

The Sales Ladder

Create products and services at multiple price- points
7 min read
Nov
23
Create an Irresistible, No-brainer Offer

Create an Irresistible, No-brainer Offer

Selling this way is the most respectful way to sell to your audience.
8 min read
Nov
20
From Sales Funnel to Sales Journey

From Sales Funnel to Sales Journey

I've got a bit of a gripe I need to get out into the world. I hate sales
6 min read
Nov
13
The Journey From Marketing To Sales

The Journey From Marketing To Sales

Your business is like a highway...
4 min read
Nov
10
Create Raving Fans By Treating Them As Customers

Create Raving Fans By Treating Them As Customers

Mental models like this will help you make a decision once that serves you thousands of times in the future
3 min read
Nov
09
Create Products Based On Your Audience's Needs

Create Products Based On Your Audience's Needs

Let your audience show you the jobs that they want to hire you for
8 min read
Nov
05
Build In Public To Find Your Audience

Build In Public To Find Your Audience

Once you know the jobs to be done that you want to do, then you need to find the audience
5 min read
Nov
05
Determine The Size Of Your Minimum Viable Audience

Determine The Size Of Your Minimum Viable Audience

If you’re an author selling books and you make $5 per sale, to make $10,000 a month for
4 min read
Nov
02
Identify Jobs To Be Done

Identify Jobs To Be Done

Often we approach creating something by starting with the question, “what do I want to create?” While that works great
8 min read