Expand Your Impact
This final section is really only for those who did the work in the last four sections. By now you
Tracking Your Results
In this section of the book on implementing systems, you’ve got everything you need to create the core systems
Offers For Clients
Alright, that last chapter may take you a few days to reorganize your system and connect the dots, all the
Your Product Ecosystem
Products don’t make money, product ecosystems make money.
~Daniel Priestley
The goal in this chapter is to expand your
Your Sales System
Now that you’ve implemented your content system, we need to connect it to your product ecosystem. The connector is
Implement the Content Framework
We’ve already discussed what the Craftsman Content Framework is, so this chapter will be more of a step-by-step checklist
Part 4 - Implement Systems
With the understanding of how important Visibility is to your business, we can now shift our focus to implementing the
Engage Your Leads For Longer
Before we head to the next section we need to ensure that you get the power of engaging your leads
One Audience, One Channel, One Offer
Alright, if you need to take a break after that last chapter, take some deep breaths. This chapter will help
The Craftsman Content Framework
We’ve made it! I hope you’ve done the work in the previous chapters to understand your offer as